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It plays a critical role in both how your care home is priced and whether a sale can successfully complete.
From a valuation perspective, EBITDA is typically used as the starting point. Buyers apply a multiple to this figure to arrive at an overall value for the business. The stronger and more sustainable your EBITDA, the higher the potential sale price.
However, valuation is only one part of the process.

In most care home transactions, buyers rely on external funding to complete the purchase. This means lenders will carry out their own assessment of the business, with a particular focus on EBITDA.
Lenders are not just looking at the headline figure. They are assessing how reliable and consistent those earnings are, and whether the business can support borrowing over time.
They will typically consider:
Whether the figures are clearly evidenced and supportable
If EBITDA is strong and consistent, it gives lenders confidence that the business can service debt. This makes it easier for a buyer to secure funding and move the transaction forward.
If it is not, the impact can be significant.
In some cases, the deal may not complete at all
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A robust EBITDA:
Ultimately, it allows you to present not just a number, but a clear, credible and fundable story.
If you are unsure how your EBITDA would stand up to both buyer scrutiny and lender assessment, it is worth reviewing this well before going to market.